Home Showbiz Ranbir Kapoor’s Shamshera–has failed to get the ideal start at the box office

Ranbir Kapoor’s Shamshera–has failed to get the ideal start at the box office

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WEB DESK, July 23(ABC): Ranbir Kapoor’s first release in four years–the big-budget action extravaganza Shamshera–has failed to get the ideal start at the box office. The film crossed the 10 crore mark in domestic collections on day one, which is better than most recent films. However, given the film’s grand scale and wide release, the numbers are below expectations. Trade analysts have said that the film’s sub-par performance has sent ‘shock waves within the industry’.

Mounted on a grand budget of 150 crore, Shamshera is backed by Yash Raj Films. The Karan Malhotra directorial also stars Sanjay Dutt and Vaani Kapoor. The period film sees Ranbir Kapoor in a double role for the first time in his career and was widely anticipated, given it is Ranbir’s first release since Sanju in 2018.

However, the collections are not as expected. Film trade analyst tweeted Shamshera’s opening day box office numbers on Saturday afternoon, calling the collections ‘underwhelming’. He tweeted, “#Shamshera sends shock waves within the industry, as Day 1 ends on an underwhelming note… National chains poor, single screens below expectations… All eyes on Day 2 and 3 biz… Fri  10.25 cr. #India biz.”

Trade analysts say that the numbers may go up to 14-15 crore each day over the weekend but it may not be enough for such a big film. Given that the film has received mixed to negative reviews, it will not get good word of mouth as well. As per some reports, several shows of the film across India have been cancelled on Saturday due to theatres getting no bookings. However, these reports have not been independently verified.

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  • FD News

    Financial Daily (FD) is an emerging media outlet providing news reports, analysis and features especially related to politics and economy. FD is currently one of the largest and most comprehensive private-sector information portals in Pakistan, providing its readers with apolitical, unbiased and fact-based news reports and analyses.

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